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The global reach and impact of Boeing’s campaign against Bombardier
It would seem that the spat Boeing set off by claiming it’s 737 MAX is threatened and even damaged by the Bombardier C Series has set off several waves across the globe. This is an excellent example of just how global commercial aerospace has become. (www.airinsight.com) Más...Sort type: [Top] [Newest]
Boeing's big mistake was going after a company doing business in a market they cannot serve and thereby showing he world their nasty and unethical side. There will be two outcomes: first they will have lost sales in non-commercial business and are likely to be shown the door by Delta. Secondly, they have put forth a visage which will make companies and governments leery as to whether they can do business with Boeing without getting a knife in the back.
I don't agree that Delta would show Boeing the door. As I see it Delta bean counters see a need to compete in smaller markets where a C series would be useful. They are also aware that Boeing's fly higher and faster and have a better return on investment than other large airplanes.
I think the days of a strong autocratic CEO running an airline are over. It is now strictly business and corporate culture being driven by financial committee's.
I think the days of a strong autocratic CEO running an airline are over. It is now strictly business and corporate culture being driven by financial committee's.
Focus on the real prize folks. As a Canadian, it's easy to find their action reprehensible, but Boeing's real motivation has little to do with Bombardier and the C Series and everything to do with keeping China at bay. One could easily argue that if Bombardier hadn't been in so much hot water over program losses on the C Series - thus making them a prime target for a foreign takeover - this would have remained a non-issue. It was scarier for Boeing to have a weak competitor with a great product than a strong one.
I believe that your China comment deserves serious attention. I may sound hysterical but what if they start building cheap Boeing 737 knock-offs and sell them cheaper than Boeing. I distrust all Communist Chinese intentions. Up until now this Wasn't a concern
now it is. These people will lie, cheat and steal to attain their murky foreign policy in any country at any cost. Maybe they can build a better knock-off F-18.
now it is. These people will lie, cheat and steal to attain their murky foreign policy in any country at any cost. Maybe they can build a better knock-off F-18.
They have Beechcraft, Continental,Superior airports, and maybe even Cessna and Lycoming. They want it all for sure.
If in fact that was Boeing's reasoning the entire Boardroom would have their heads planted in the first half of their colons. They were willing to give Bombardier a wee corner of the market they currently hold but keep them from major output by lack of capital.
Transferring the technology to the Chinese would be to lose that entire market which is likely to be huge in the next ten years. They could product C-100 and C-300's to saturate their own market where new rules require the airlines to service secondary destinations.Then there would be lots of time and capital to build the C-500 or C-700 which would directly compete with their 737 and beyond the range of their political friends.
Remember in China, the rules are determined in Beijing and can be very flexible to support Chinese industry.
Transferring the technology to the Chinese would be to lose that entire market which is likely to be huge in the next ten years. They could product C-100 and C-300's to saturate their own market where new rules require the airlines to service secondary destinations.Then there would be lots of time and capital to build the C-500 or C-700 which would directly compete with their 737 and beyond the range of their political friends.
Remember in China, the rules are determined in Beijing and can be very flexible to support Chinese industry.
I could see an issue for Boeing if they continued to make the 717 series of planes, but with an ~150 aircraft with the 737, they really stuck their foot where the sun doesn't shine and it could cost them big in the long run. Could the US lose Boeing? Hopefully not, but it is possible. This is the sad part of mergers, the loss of some companies that made great aircraft.